The first bottle nipple designed to mimic the shape, feel, and flow rate of real mother’s to promote prolonged breastfeeding.
Health and Economic Burden The premature cessation of breastfeeding across the world is an issue that causes 820,000 deaths in children under the age of 5 and costs countries more than $300 billion annually, according to UNICEF. After being introduced to the standard bottle nipple, babies have difficulty latching to their mother's natural nipple to breastfeed.
Why? The bottle nipple does not represent the unique mother's nipple shape. The baby becomes accustomed to the fast flow rate of commercially available bottle nipples. This is because no research has documented mother’s lactation flow rate and therefore, no product can match it! These problems result in nipple confusion- but we are changing that!